Showing posts from category: Social Media

Google Plus Marketing How-To for Your Small Business

July 30, 2013

google plus business marketing

Google+ is the social media service you probably aren’t using yet but is one that you should take a second look at. Most businesses have a Facebook Page and Twitter account by now and Google+ is still growing at a fast rate attracting new consumers daily that can be lead to your business. There is not a lot of competition yet from other businesses and you can increase your customer count and sales by putting together an easy strategy for this service that won’t take up too much time when wrapped into your social media marketing strategy. There are so…

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Facebook Makes Hashtag a Sign of the Times

July 15, 2013

facebook hashtags marketing

So, Facebook finally broke down and introduced the hashtag. Why did they finally do it now, but most importantly, why did they take so long? Well, there’s quite a few reasons and all of them are great news for small business marketers. Regardless of how long it took, Facebook hashtags are finally here and here’s what you need to take away from this social media addition. Facebook Trying to Keep the Youth Market The number one thing that seems to have prompted this rolling out of hashtags are the recent indications that Facebook is losing their younger audience to Twitter and Vine. As go the…

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Two Ways to Get around Promoting Your Facebook Posts

July 12, 2013

facebook marketing

Social media is still king when it comes to many marketing platforms, the only problem is that the teams running the marketing wings of Facebook and LinkedIn know this.  Of course, it only makes marketing sense that if somebody else is making money off of you, you should be making money off of them. This is why Facebook implemented the promotion button, making it easier to pay for advertising your posts, but harder to get your posts to gain organic viral status.  And while the promotion button does work very well-some would say too well considering some of the backlash that’s been seen from posters getting annoyed at…

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Is Facebook Hopping on the Video Craze Soon?

July 10, 2013

facebook vine marketing

It looks like Twitter has their biggest follower yet-Facebook.  Just weeks after Facebook followed suit and integrated hashtags into their social media platform, it looks like they’ll be adding a video component to Instagram, much in the same fashion that Twitter did with Vine. Vine has quickly become one of the biggest internet sensations, with one Facebook page dedicated to Vines gaining 2 million likes in less than two weeks.  The fans of Vine are rabid, sharing, liking, posting, tagging and commenting-any marketer not paying attention to Vine already, start now. Facebook’s Vine So, it’s pretty obvious why Facebook would want to implement their video platform into Instagram,…

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7 Secrets to Optimizing Your Google Places Listing

June 29, 2013

Google Places Marketing

What is Google Places? Google Places is a business directory that helps users find the products and services they want, based on their location. Similar to sites like Yelp, this is a powerful tool for both consumers and business owners as well. You probably already know how many people have made the switch to Smartphones like the iPhone and Android. These touch screen phones are made to be web friendly and it comes as no surprise that owners of these devices are using them to find businesses nearby every day when on the go. In fact, you may be surprised…

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Yelp Marketing- 7 Secrets for Optimizing Your Yelp Listing

June 26, 2013

yelp optimization

What is Yelp and Why Should I Care? Yelp.com is a social review site where consumers post their feedback on local businesses. But don’t shrug it off, assuming that it’s “just another” social site. With a targeted focus on local businesses, Yelp’s monthly traffic exceeds 71 million unique visitors, as of January 2012. Okay, so clearly a lot of people think Yelp is worth their time. Still, what does that matter to you and your business? Well, it means that your customers are very likely reviewing your products or services on Yelp already. That’s right. Even if you had no…

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Why Your Business Should Use LinkedIn to get Linked In

June 19, 2013

Linked In Marketing

You no doubt have heard of LinkedIn as a social media platform for business professionals. Did you know that it also harnesses tremendous power to grow your small business in the local market? When it comes to internet marketing, most businesses have made the effort to try and have a presence on at least one of the popular Social Media sites: Facebook; Twitter; Pinterest; YouTube. These sites are viewed as the ‘fun’ cousins of the Social Media world, the site everyone seems to want to play with.  But are they the only networking opportunities worth using for businesses?  LinkedIn is…

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Top 10 Social Media Marketing Misconceptions

May 24, 2013

social media marketing myths

In the minds of some people, “Social Media” is just one of the new buzzwords in today’s global marketplace. However, it’s so much more than that – especially for small business owners. Social media marketing has become one of the most popular methods used by businesses today to generate more leads, customers, and revenue. Social networking sites such as Facebook, Twitter, and LinkedIn have paved the way for many business owners to connect with local consumers who are in need of their products and services. However, many companies are still avoiding social media as a way to grow their businesses….

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12 Golden Rules for Super Effective Social Media Marketing Campaigns

April 7, 2013

sms marketing best practices

Some businesses make the mistake of thinking that social media is just a case of signing in to Facebook, Tweeting, creating a LinkedIn profile or signing up for Google Plus. It isn’t that easy. To get value from social media, you must share value. That is the key to successful social media marketing that will help you to build a large following of loyal fans and customers. Here are 12 golden rules to help you run a  super effective social media marketing campaign. 1.  It Takes Time Although it is extremely effective, social media is not a quick-fix. There are…

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6 Methods To Transform Your Tweets and Attract More Customers

April 4, 2013

Get More Twitter Followers

If you have already started using Twitter and are having limited success with it then we are going to reveal some cool ways to pimp your Tweets and jump-start your Twitter efforts so you can start cashing in from this amazing marketing resource. However, just before we do that, we realize there are still a lot of local businesses out there who even now still ‘don’t get’ Twitter.  They may have played around with it for a bit before giving it up or claiming that it does not work. So before we show you how to get more results from…

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